KATUSHA x look mum no hands! RideLondon CO-LAB
We are joining forces with ‘look mum no hands!’ for a Prudential RideLondon CO-LAB! Join us, the weekend of 2-4 August.
Here's the schedule...
Friday 2nd August, 6pm-9pm: “Riding with a Reason”
Come and meet Team KATUSHA ALPECIN pro riders Harry Tanfield and Alex Dowsett, have a beer and chat about Prudential RideLondon.
We'll also be introducing the new KATUSHA "Riding for a Reason" jersey, which has been designed in collaboration with Alex Dowsett, to benefit his haemophilia charity Little Bleeders. As an elite professional athlete in the world with this blood clotting condition, Alex founded the Little Bleeders charity, a global outreach platform, working with young haemophiliacs to provide support and guidance on an active lifestyle. This short sleeve jersey has been designed to provide riders with the ultimate level of performance, superior fit and optimum comfort. A portion of all sales go directly to the charity.
Come down on the night for a first look at the product and a chance to order the limited edition item!
The KATUSHA men's range will also be on display, with the possibility to try on and order with an an exclusive discount, only in the cafe. We will run a raffle during the event, don't miss your chance to win Oakley and KATUSHA goodies.
Event details and RSVP: here.
Saturday 3rd August, 2.30pm-4pm: Women's Cycling RideLondon Brunch and Panel sponsored by KATUSHA
To celebrate Prudential RideLondon we're hosting a panel for anyone interested in finding out more about the event and hearing from people have taken on a 100 mile ride.
Sponsored by KATUSHA, this brunch event is aimed at getting more women riding their bikes. Hear from our panel on what goes into preparing for a 100 mile ride. What do you wear? What do you ride? Hear their experiences and ask your own questions.
The aim is to finish before 4pm so we can cycle over to watch the Ride London Classique together from 5:10pm at The Mall.
Molly Weaver rides for the Orbea Test Team. She spent 2016 to 2018 riding for Team Sunweb and Drops Cycling, and brings her race experience to the panel.
Alicia Speake from Cycle Team LDN has been active in the UK cycling scene for many years. A lawyer by day, Alicia has balanced a full time job with training to still compete at the top domestic level.
Ella Green, part of BellaVelo.cc has cycled Ride London three times and has just returned from riding parts of Le Tour de France with Ride Le Loop.
The KATUSHA women's range will be on display, with the possibility to try on and order with an an exclusive discount, only in the cafe. We will run a raffle during the event, don't miss your chance to win Oakley and KATUSHA goodies.
Event details ans RSVP: here.